NEW YORK, March 6, 2012 /PRNewswire/ -- PR Newswire & Marketing Cloud invite you to join an exciting webinar, Winning Content Marketing Strategies that will examine how organizations must rebalance culture, resources and personnel to achieve proficiency as content creators and producers.

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The webinar, taking place on Thursday, March 8, 2012 at 1 pm EST, will feature Charlene Li, Founder of the Altimeter Group & author of The New York Times best seller, Open Leadership, and Rebecca Lieb, Digital Advertising and Media Analyst for the Altimeter Group & author of Content Marketing and The Truth About Search Engine Optimization. They will lead a conversation about tried and true approaches to content creation, providing informative and actionable tips. 

Special Offer: Attendees will receive a complimentary copy of the Altimeter research report, "Content: The New Marketing Equation" which includes 56 interviews with subject matter experts and notable companies such as Coca-Cola, American Express, GE, IBM, Adobe and Intel.

For more information and to register, click here

PR Newswire is a proud sponsor of the following webinar, which is presented to you by the Marketing Cloud.

As an industry thought leader, PR Newswire regularly produces and hosts topical webinars aimed at keeping public relations, investor relations and marketing professionals informed of the latest trends and providing advice and strategies necessary to reach their communications goals.  Visit PR Newswire's Knowledge Center for a list of upcoming events and webinars or to listen to PR Newswire's archived webinars.

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 57 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

About Marketing Cloud

The Marketing Cloud™ is a collection of cloud-based marketing services that make internal marketing functions more efficient and external marketing programs more effective. The Marketing Cloud™ is where successful organizations are running their marketing programs, delivering fast and easy access to powerful enterprise cloud computing capabilities – without the cost, risk and complexity of traditional marketing platforms.

Media Contacts:
Rachel Meranus
Vice President, Marketing and Communications
PR Newswire
+1.201.360.6776
Rachel.Meranus@prnewswire.com

Meryl Serouya
Marketing and Communications Associate
PR Newswire
+1.201.360.6009
Meryl.Serouya@prnewswire.com

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