Media relations expert, Beverley Yehuda, has been hired by MultiVu as Director of Media Strategy, MultiVu™ president Tim Bahr announced today.
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Based in New York City, Ms. Yehuda will team with Alison Welz, Director of Media Relations, to lead a growing staff of media relations and distribution professionals who work closely with clients on every project to strengthen news hooks and better position stories with the media. Further, she will work closely with media outlets around the country to identify their needs and better position MultiVu's customers' content with these organizations.
Commenting on Yehuda's appointment, Bahr said, "Bev brings years of expertise in broadcast public relations to the MultiVu team. Her knowledge of the broadcast market, her established contacts with the media and her creative and strategic input will be a huge asset to MultiVu's customers."
Throughout her career in broadcast public relations, Yehuda has been instrumental in providing strategic counsel on story development and distribution channels to help organizations develop programs that enhance their overall messages. Most recently, Yehuda was Director of Strategy at News Broadcast Network.
"In the two years since its launch, MultiVu has made a very impressive name for itself in providing top quality broadcast public relations services -- everything from production to distribution," said Yehuda. "It is an honor to be joining such a professional team of experts, and exciting to be able to leverage PR Newswire's strategic distribution resources."
About MultiVu™
MultiVu™, a PR Newswire company, provides unsurpassed broadcast and multimedia production and global distribution services to organizations that want to reach the media, financial community, general public and other key audiences with their visual and audio messages.
Using the latest technologies and the vast distribution resources of PR Newswire, MultiVu™ multiplies the number of opportunities you have to communicate with specific audiences. A variety of current and developing platforms for tape and digital content make this possible, including traditional broadcast TV and radio, financial networks, company intranets, the Web and wireless devices.
About PR Newswire
Now in its 50th year, PR Newswire Association LLC (http://www.prnewswire.com/) provides electronic distribution, targeting, measurement, translation and broadcast services on behalf of some 40,000 corporate, government, association, labor, non-profit, and other customers worldwide who seek to reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up-to-the-minute, full-text news developments. Established in 1954, PR Newswire has offices in 14 countries and routinely sends its customers' news to outlets in 135 countries and in 30 languages. Utilizing the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source. PR Newswire's leading brands include ProfNet(SM), eWatch™, Online MEDIAtlas™ and MultiVu™. PR Newswire is a subsidiary of United Business Media plc of London.
Contact: Rachel Asche
Director of Public Relations
PR Newswire
212.282.1929
rachel.asche@prnewswire.com
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SOURCE: MultiVu
CONTACT: Rachel Asche, Director of Public Relations of PR Newswire,
+1-212-282-1929,