You know a good deal when you see one. And Ragan Communications has one for public relations firms.

Register for our 8th Annual Strategic Public Relations Conference and bring a client of your choice-on us!

This conference is a great way to give your clients what they want most out of their public relations: Return on Investment.

This prestigious event, attracting PR professionals from the U.S. and Canada, runs from Oct. 5-7 at Chicago's historic Knickerbocker Hotel, just steps from the Magnificent Mile.

At the conference, you and your client will attend sessions that demonstrate how effective PR can shape a clear and compelling message, handle a crisis and build or repair a company's reputation.

Speakers from Tyco, Southwest Airlines, Atkins Nutritionals, Jupiter Research, FedEx and other top-line organizations will share their insights.

As an added bonus, you'll hear CNN's Robert Novak, journalism's Prince of Darkness and syndicated columnist for the Chicago Sun-Times, offer his take on the presidential election as we enter the final month of the campaign.

Participants can choose from among 20 powerful and informative sessions in four different tracks: media relations, online PR, crisis communications and best practices. PR professionals can improve their skills in four, half-day pre- and post-conference seminars on measurement, PR writing, media Web sites and media training.

Conference attendees will hear the latest on hot topics like blogs and other cutting edge developments in online PR. Experts from the International Association of Business Communicators and Jupiter Research will debate the state of the public relations industry.

Ragan's PR conference is co-sponsored by the International of Business Communicators. Other major sponsors include PR Newswire, Symon Communications, The Holmes Group and PRtrak/Surveillance Data.

For more information or to register for The 8th Annual Strategic PR Conference, visit http://www.ragan.com/ or call Janice Lesh at 800.493.4867 ext. 4210. Be sure to mention 408AGY to receive this special offer.

   CONTACT: Ralph Gaillard
            312.960.4602
            ralphg@ragan.com

SOURCE: Lawrence Ragan Communications, Inc.