PR Newswire has signed an exclusive agreement with the BIOCOM Purchasing Group to become a preferred provider of news distribution services for members of BIOCOM, the association for the Southern California life science community.
(Logo: http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO )
BIOCOM's more than 570 members, which includes the biotech and medical device community throughout Southern California, will receive special rates for news release distribution and optional search engine optimization enhancement on all news releases distributed domestically. BIOCOM members will also be offered special rates for PR Newswire's Media Intelligence Products including eWatch, ProfNet and MEDIAtlas, and will receive complimentary annual membership to PR Newswire Association, LLC.
"Life science companies need to be visible to key audiences in all the places these audiences seek information, from traditional media outlets to 'next-generation' communities and social networks," said Pamela Bartlett, director of strategic channels at PR Newswire. "As the exclusive news distribution provider for BIOCOM, PR Newswire looks forward to helping BIOCOM members communicate their research breakthroughs, technology advancements and corporate developments to those organizations and individuals that will help grow their businesses and, eventually, enable these companies to better the lives of people around the world."
The exclusive agreement enables BIOCOM members to issue news through PR Newswire's advanced distribution network at special rates, reaching mainstream and trade journalists who cover biotech and health news, the financial community and the general public. The PR Newswire distribution network includes tens of thousands of journalists, over one million equities terminals and thousands of Web sites and online databases. In addition, some Southern California life science releases distributed over PR Newswire will be featured at www.biocom.org.
"Today's exclusive agreement with PR Newswire enables BIOCOM to add world class communications services as another valuable tool that we offer to our members," said Ian Wisenberg, president of the BIOCOM Purchasing Group. "PR Newswire's ability to deliver news globally while simultaneously targeting key investor and media contacts is extremely important in building corporate recognition and validating their position in the global life sciences industry."
About PR Newswire
PR Newswire Association LLC (http://www.prnewswire.com/) provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, labor, non-profit, and other customers worldwide. Using PR Newswire, these organizations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up-to-the-minute, full-text news developments.
Established in 1954, PR Newswire has offices in 14 countries and routinely sends its customers' news to outlets in more than 170 countries and in more than 40 languages. Utilizing the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source. PR Newswire's leading services include ProfNet(SM), eWatch™, MEDIAtlas™, Search Engine Optimization, MediaRoom, MediaSense™, MultiVu™, U.S. Newswire, the preeminent policy newswire in the industry, Vintage Filings, the fastest growing Edgar filing company, and Hispanic PR Wire, LatinClips and Hispanic Digital Network, the foremost Hispanic communications services. PR Newswire is a subsidiary of United Business Media plc of London.
About the BIOCOM Purchasing Group:
The BIOCOM Purchasing Group gives the Southern California life science community volume-based savings on products and services frequently used by biotech, medical device and diagnostic firms and the service providers that work with them. Through strategic group buying power, BIOCOM Purchasing Group negotiates and maintains contracts that provide members, regardless of size, with substantial bottom-line savings. In 2007, BIOCOM members saved more than $20 million through the BIOCOM Purchasing Group Premier Supplier Portfolio. Please click here for more information: http://www.biocom.org/Default.aspx?tabid=75
About BIOCOM
BIOCOM is the largest regional life science association in the world, representing more than 570 member companies in Southern California. The association focuses on initiatives that position the region's life science industry competitively on the world stage, and on the development and delivery of innovative products that improve health and quality of life. This includes initiatives in capital formation, public policy, workforce development, and member services. For more information on BIOCOM or the Southern California biotechnology and medical device community, please visit the organization's Web site at www.biocom.org or call (858) 455-0300.
Media Contacts:
Rachel Meranus, Vice President, Public Relations, PR Newswire at 201-360-6776 or
Tim Ingersoll, communications director, BIOCOM, 858-455-0300 or
First Call Analyst:
FCMN Contact:
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PRN Photo Desk,
SOURCE: PR Newswire Association LLC; BIOCOM
CONTACT: Rachel Meranus, Vice President, Public Relations of PR
Newswire, +1-201-360-6776,
communications director of BIOCOM, +1-858-455-0300,