MEDIA ADVISORY: Featured Speakers from NBC Universal Research, Mr. Youth, Unilever, To Address Generational Communications 2008: X + Y = Boomers?

Speakers from leading organizations at the forefront of the communications industry will gather to discuss future trends in emerging youth markets at Generational Communications 2008, a half day conference sponsored by the Business Development Institute and PR Newswire to be held on June 19th at the CUNY Graduate Center in New York City.

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  What: Generational Communications 2008: X + Y = Boomers? -- A half day
        conference consisting of various case studies and panel discussions
        from across the industry.

  Who:  Case studies to be presented include:

        NBC's Insights into Generational Segmentation
        Alan Wurtzel, President, Research and Media Development, NBC Universal

        Dove Campaign For Real Beauty: Creating Communication Programs
        Tailored to Specific Generations of Women
        Stacie Bright, Senior Communications Marketing Manager, Unilever's
        Dove, Vaseline, Ponds, Caress, Q-tips, Wisk, All and Snuggle brands

Expected Attendees: 400 advertising, communications and media professionals are expected to attend including corporate communications executives, media executives, corporate marketing and branding leaders, advertising agency thought leaders, PR agency thought leaders, and technology gurus.

  Where: CUNY Graduate Center, New York City, 365 Fifth Avenue, New York, NY

  When:  Thursday, June 19th, 1:30pm

For more information about the event or to register go to: .

   Maria Feola
   Business Development Institute
   Phone: (212) 765-8043
   Fax: (212) 765-0729

PR Newswire -- June 16

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SOURCE: Business Development Institute; PR Newswire Association LLC