Featured Speakers From AMD, Earth Day Network, Eaton, The Coca-Cola Company, National Geographic, and Others to Participate in Green Communications 2008: The Case Studies Conference

Speakers from leading companies that have successfully created and implemented green communications campaigns will gather to discuss their initiatives at Green Communications 2008, a half day conference sponsored by the Business Development Institute and PR Newswire to be held on July 15th at the CUNY Graduate Center in New York City.

As the current time sees the ever increasing adoption of eco-conscious living, businesses are exploring how to incorporate green methods into their companies. Presenters at Green Communications 2008 will address the questions, issues, and opportunities facing the corporate communicator and marketer.

  Case Studies Presented by:
  Andrew Fox, Senior Manager, Global Communications, AMD
  Matthew Greene, Vice President of Marketing Communications, Eaton

Thomas Mattia, Senior Vice President, Worldwide Public Affairs and Communications, The Coca-Cola Company

Lisa Swann, VP of Communications and Marketing, Earth Day Network

Additional Speakers include thought leaders from The North Face, National Geographic, ClimateCounts.org and Council of Better Business

Sponsors: National Geographic, PR Newswire, LinkedIn, ClimateCounts.org, Earth Day Network, CSRwire, GreenBiz.com, GuestPass® International, Hispanic Trending, LatinVision, Manhattan Chamber of Commerce, The New York Enterprise Report, NY:MIEG, New York University, PR News, SEMPO Institute, Smallbiztechnology.com, Taproot Foundation, theONswitch, Think Green Media, WOMMA

300 advertising, communications and media professionals are expected to attend including corporate communications executives, media executives, corporate marketing and branding leaders, advertising agency thought leaders, PR agency thought leaders, and technology gurus.

For more information about the event or to register go to: http://www.bdionline.com/greencommunications2008

About BDI

Business Development Institute (BDI), founded in 2001 by Steve Etzler, is a leading conference and career fair producer based in New York City for the PR, marketing, and media industries. BDI works to instruct communications professionals on the hottest trends, opportunities, and issues facing the industry. BDI also provides focused networking opportunities between its attendees, advisors, speakers, and sponsors and continues to build a powerful network of influential executives through these contacts and participants. Our network has grown to sizeable numbers and is what separates BDI from its competitors. Please visit www.bdionline.com to learn more.

About PR Newswire

PR Newswire Association LLC (http://www.prnewswire.com/) provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, labor, non-profit, and other customers worldwide. Using PR Newswire, these organizations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up-to-the-minute, full-text news developments.

Established in 1954, PR Newswire has offices in 14 countries and routinely sends its customers' news to outlets in more than 170 countries and in more than 40 languages. Utilizing the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source. PR Newswire's leading services include ProfNet(SM), eWatch™, MEDIAtlas™, Search Engine Optimization, MediaRoom, MediaSense™, MultiVu™, U.S. Newswire, the preeminent policy newswire in the industry, Vintage Filings, the fastest growing Edgar filing company, and Hispanic PR Wire, LatinClips and Hispanic Digital Network, the foremost Hispanic communications services. PR Newswire is a subsidiary of United Business Media plc of London.

First Call Analyst:
FCMN Contact:

SOURCE: PR Newswire and Business Development Institute

CONTACT: Maria Feola, Business Development Institute, +1-212-765-8043,
Fax: +1-212-765-0729, mfeola@bdionline.com