Photo: MultiVu Appoints Rick Sannicandro Divisional Vice President
Mr. Sannicandro will spearhead PR Newswire's new business initiatives overseas
PRNewswire
NEW YORK

MultiVu, a PR Newswire company, today announced the appointment of Rick Sannicandro to the position of Divisional Vice President.. Mr. Sannicandro will focus on strategic new business initiatives outside the United States.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/multivu/39839/

  (Photo:  http://www.newscom.com/cgi-bin/prnh/20090831/NY67792 )

  (Logo:  http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO )

  (Logo:  http://www.newscom.com/cgi-bin/prnh/20090420/NY01337LOGO-b )

"Rick brings to MultiVu an impressive track record in generating new business and developing customer relationships," said Todd Grossman, vice president, sales and client services, of MultiVu. "He will play a key role in expanding utilization of MultiVu's cutting edge solutions and state-of-the-art tools for creating, optimizing and distributing multimedia content around the world."

Mr. Sannicandro was most recently at Medialink, where over the span of ten years he held various roles, serving as Vice President of Client Solutions, Vice President of Operations, and as a Producer/Director. Prior to Medialink, Mr. Sannicandro was Remote Production and Operations Manager for ABC News Inc.'s Worldwide Television News. Mr. Sannicandro received a B.S. Degree in Media Studies from Sacred Heart University.

"Multimedia has become an integral facet of communications today, and PR Newswire has the most comprehensive suite of tools and services to create, store and distribute multimedia assets," said Mr. Sannicandro. "I look forward to working with Todd and the rest of the MultiVu team to grow MultiVu's business outside of the United States."

About PR Newswire

PR Newswire is the global leader in innovative communications and marketing services, enabling organizations to connect and engage with their target audiences worldwide.

Through its multi-channel distribution network, audience intelligence, targeting, and measurement services, PR Newswire helps corporations and organizations conduct rich, timely and dynamic dialogues with the media, consumers, policymakers, investors and the general public, in support of building brands, generating awareness, impacting public policy, driving sales, and raising capital.

Pioneering the commercial news distribution industry 55 years ago, PR Newswire connects customers with audiences in more than 170 countries and in over 40 languages through an unparalleled network of offices in 16 countries across North and South America, Europe, Asia, and the Middle East, and via unique affiliations with the leading news agencies across the globe. PR Newswire is a subsidiary of United Business Media Limited (UBM.L), a leading global business media company that serves professional commercial communities around the world. For more information, go to www.unitedbusinessmedia.com.

About MultiVu™

MultiVu™, a PR Newswire company, provides unsurpassed broadcast and multimedia production and global distribution services to organizations that want to reach the media, financial community, general public and other key audiences with their visual and audio messages.

Using the latest technologies and the vast distribution resources of PR Newswire, MultiVu™ multiplies the number of opportunities an organization has to communicate with specific audiences. A variety of current and developing platforms for tape and digital content make this possible, including traditional broadcast TV and radio, financial networks, company intranets, the Web and wireless devices.

  Press Contact:
  Rachel Meranus
  Vice President, Public Relations
  PR Newswire
  +1.201.360.6776
  rachel.meranus@prnewswire.com

First Call Analyst:
FCMN Contact:

Photo: http://www.newscom.com/cgi-bin/prnh/20090831/NY67792
http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO
http://www.newscom.com/cgi-bin/prnh/20090420/NY01337LOGO-b
http://photoarchive.ap.org/
AP PhotoExpress Network: PRN1
PRN Photo Desk, photodesk@prnewswire.com
Video: http://www.prnewswire.com/mnr/multivu/39839

SOURCE: PR Newswire Association LLC

CONTACT: Rachel Meranus, Vice President, Public Relations, PR Newswire,
+1-201-360-6776, rachel.meranus@prnewswire.com