NEW YORK, Aug. 3, 2012 /PRNewswire/ -- Small business owners face an ongoing challenge of competing with the major players in their industries without the luxury of their big budgets, but by incorporating a few of the marketing ideas for small businesses offered in the latest article on PR Newswire's PR Toolkit, they can broaden their networks, promote their brands and attract prospective customers – all without breaking the bank. 

(Logo:  http://photos.prnewswire.com/prnh/20110719/NY37427LOGO )
(Logo:  http://photos.prnewswire.com/prnh/20110831/NY59180LOGO )

The article offers five effective marketing ideas for small businesses, as well as best practice tips to implement them, including suggested sites to locate professional networking events, simple guidelines for writing a blog that readers will enjoy and cost-effective online press release distribution options to give online visibility a boost.  To read the complete article, visit bit.ly/N1mmvE.

PR Newswire's PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations & marketing plan that helps them increase search engine rankings, generate interest from potential customers, engage with key audiences and grow their businesses.  The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses.  To request information on how PR Newswire can help your small business, click here. You can receive updates on new PR Toolkit content by following @prnsmallbiz on Twitter.

About PR Newswire                               
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

Media Contacts:
Rachel Meranus
Vice President, Marketing and Communications
PR Newswire
+1.201.360.6776
Rachel.Meranus@prnewswire.com

Meryl Serouya
Marketing and Communications Associate
PR Newswire
+1-201.360.6009
Meryl.Serouya@prnewswire.com

SOURCE PR Newswire Association LLC