PR Newswire Broadens Online Content Distribution to Automotive Websites
Partnership with UBM Americas Offers PR Newswire Customers Greater Reach in Automotive Industry

NEW YORK, Aug. 11, 2016 /PR Newswire/ -- The automotive marketplace has recently seen an increase in tech connectivity, advanced safety and consumer features and a growing appetite for up-to-date trends and analysis. As more brands seek to target, reach and influence automotive industry conversations, PR Newswire has facilitated this by partnering with UBM Americas to reach key influencers and consumers in the automotive sector.

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Content promoted through PR Newswire's vast distribution network is featured on a number of industry-leading automotive websites, and with these additions will reach even more influencers interested in auto industry news, trends, and analysis. The four UBM Americas websites now featuring PR Newswire content include:

  • SearchAutoParts.com, an industry-leading website that provides analysis, videos, product reviews, training information, and more to the auto industry;
  • Aftermarket Business World, a leading source of information for automobile parts wholesalers and retailers looking for market trends, analysis, features and business management stories;
  • Automotive Body Repair Network, a site providing news, product and technical service information to the collision repair industry; and
  • Motor Age, a site that forecasts service shop issues and provides technical information to more than 140,000 professionals in the automobile service industry.

"PR Newswire is committed to helping our clients target important niche automotive audiences online," states Joshua B. Cohen, Vice President, Content Licensing & Distribution. "The addition of these four new sites, in conjunction with the addition of ten new auto partner sites in 2015, allow more opportunities for our clients to reach the audiences they care about the most."

For companies looking to influence online conversations in the automotive industry, garner earned media or boost brand visibility, PR Newswire's article "Advanced Content Distribution: Optimizing to Go Beyond the Basics" provides valuable press release tips to help achieve those goals.

About PR Newswire
PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions. 

Cision is a leading global media intelligence company, serving the complete workflow of today's communication professionals.

Media Contact:
Victoria Harres    
Vice President, Strategic Communications & Content       
victoria.harres@prnewswire.com
201-360-6882

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