Ulrik Larsen

President, Cision Social

Ulrik Larsen serves as President, Cision Social, leveraging his experience as CEO of Falcon.io to solidify Cision’s presence as a leader in social media management for Comms.

Larsen has two decades of entrepreneurial experience in the groove between marketing and technology. On the tech side, he had a stint at Oracle as one of the youngest engineers on their consulting team. He later went on to build the global communities’ platform at NetDoctor.com with a small team. This experience led him to co-found and build a Scandinavian social network from the ground up, which was then acquired by media group JP/Politiken.

He went on to co-found a boutique social tech consultancy, working with marquee brands and agencies. After growing its customer base, tech stack, and staff, he led a spin-off of the internal social media management product that would become Falcon.io, now a part of Cision.